Hi! Welcome to Tadhg's Sparkling Portfolio ✦

Professional Identity

My greatest strengths as a designer lay within my ability to make and iterate upon digital prototypes quickly. Technology and realization is my strongest area of expertise, feeling most at home designing with software. This leads to my favourite design process being technology exploration. I enjoy tackling problem spaces from both the angle of finding a suitable technology to integrate into a use case, as well as beginning the design process with a technology, and pushing its boundaries to find new value.

Tadhg

Business and entrepreneurship was my least developed area during my Bachelor’s, so placing it as a foundational pillar for a project helps me remain aware of innovation possibilities throughout the iterative loop. Whilst I prefer focusing on the other areas of expertise, I do enjoy the problem solving aspect of finding a market fit. However, ideating at the beginning of a design process is one of my weakest points as a designer, so I prefer to plan and curate workshops, to facilitate this idea generation process. This also allows me to utilize my analytical skills, processing ideas to find the appropriate solution or approach, rather than exerting my energy on ideating solely.

In collaborative projects, I thrive during the development phase, especially when fine-tuning the experience through making. I am adaptable, can learn new platforms quickly, and am eager to create, allowing me to pick up and complete various miscellaneous tasks within a group. I also believe I have strength when to listening and comprehending others’ perspectives, allowing me to create what others had envisioned.

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          ⠀⠀⠀⠀⠀⠀⢸⠀⢸⠳⢄⠀⠑⠄⠤⠐⠈⠁⢀⠀⢀⠎⠀⠀⠀⢀⠎⠀⡰⠁⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⡎⠉⢀⡀⠤⠐⠂⠉⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⢸⠀⢸⠳⢄⠀⠑⠄⠤⠐⠈⠁⢀⠀⢀⠎⠀⠀⠀⢀⠎⠀⡰⠁⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⡎⠉⢀⡀⠤⠐⠂⠉⠀⠀⠀⠀⠀ 
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          ⡎⠀⠀⠐⠪⠥⣀⣐⠀⠀⠀⠀⠀⠀⠀⠀⠈⠢⡀⠈⢂⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠑⡀⠈⠇⠀⡎⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⡎⠀⠀⠐⠪⠥⣀⣐⠀⠀⠀⠀⠀⠀⠀⠀⠈⠢⡀⠈⢂⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠑⡀⠈⠇⠀⡎⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ 
          ⠈⠀⠒⠀⠤⢀⣀⠀⠉⢱⠀⠀⠀⢀⠤⠤⠀⣀⣘⣄⠀⠑⢄⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠈⢂⠀⠀⡇⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠈⠀⠒⠀⠤⢀⣀⠀⠉⢱⠀⠀⠀⢀⠤⠤⠀⣀⣘⣄⠀⠑⢄⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠈⢂⠀⠀⡇⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ 
          ⠀⠀⠀⠀⠀⠀⠀⠘⡄⠀⡆⠀⡠⠃⢀⡀⢀⣀⡀⠀⠀⠀⠈⡆⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠑⠊⠁⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠘⡄⠀⡆⠀⡠⠃⢀⡀⢀⣀⡀⠀⠀⠀⠈⡆⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠑⠊⠁⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ 
          ⠀⠀⠀⠀⠀⠀⠀⠀⢃⠀⢡⡐⠁⢠⠎⠀⠀⠀⠀⠀⠀⠉⠉⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⢃⠀⢡⡐⠁⢠⠎⠀⠀⠀⠀⠀⠀⠉⠉⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ 
          ⠀⠀⠀⠀⠀⠀⠀⠀⠸⠀⠈⠀⡠⠃⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠸⠀⠈⠀⡠⠃⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ 
          ⠀⠀⠀⠀⠀⠀⠀⠀⠀⢇⠀⡔⠁⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀                                              ⠀⢇⠀⡔⠁⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
        

I place a large emphasive on creating responsive and fluid interactions, as they open new doors for play. Playing with numbers through code and filters, can add distinction to the feel of an experience. Adjusting parameters can reveal new design opportunities, especially when linked to responsive outputs. For this reason, my usage of code and data is very closely linked to my creative and aesthetical output and explorations.

My main weakness within team dynamics lay within leadership or organizational roles. Whilst I am able to set up my own timelines and organize myself for my own workload, I struggle to schedule team deadlines and events when working in accordance with others. I also prefer to work on my own segment of a design, and to report back to a group or leader with results or complications, rather than be in the guiding position. I do enjoy supporting others with tasks when help is needed, but I do not enjoy being the primary steerer and decision maker of a project’s development.

denim Garment

Environmental sustainability is paramount to my identity. Following personal inspirations, like fashion designer Prot (Silbert, 2022), upcycling can provide personality and unique aesthetics to a creation. It offers material potential that may not arise otherwise, a topic that is explored by fellow South African designer Aluta Null, who explores the reuse of older technologies in modern contexts to find avenues to reintroduce products without the need of manufacturing. Upcycling can also provide aspects of narrative design. Through this metamorphic process its remaining traits can inform us about its past through its material properties. This has both potential for aesthetical and accessibility purposes.

As a designer with a mixed African background working in Europe, there is a strong paradigm towards western aesthetics and practices. I explore my technical explorations with a tinted lens of Afrofuturism (Eshun, 2022), to showcase how incorporating practices from across the world can both lead to more inclusive futures by accommodating others. It can also provide unthought of benefits to western markets, by venturing into unexplored situations.

Given my strengths in rapid prototyping and technology driven design, I aim to pursue professional roles where I can bridge between technological explorations and user experience, with a preference of multicultural or sustainability driven contexts.

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Vision

I envision myself working at a company that allows me to be explorative with technology to create solutions that may not arise when solely focused on creating the most optimised experience. Working on projects that are venturing into new spaces allows for less resistance and boundaries to be pushed before they are established. Environments where unusual ideas have the freedom to take shape are where I can contribute most meaningfully.

The field of play is something I tend to pursue within my projects, even when the project is not game or toy related. Play allows us to express ourselves, teach each other and find joy in unexpected places. With the increasing integration of technologies within our societies, I see a growing need to reintroduce human elements into our futures. Despite more powerful computing allowing for more realistic features and experiences, many can still feel ‘soulless’. I want to combat this trend by embedding atypical and playful characteristics into daily interactions, to add sprinkles of charm and delight, allowing for connection on a deeper level (Altarriba Bertran & Márquez Puig, 2024).

Tadhg at LEGO CPL

This approach also ties into my interest of cultural influence in design. Often times technology is viewed in a separate scientific field from culture, however they are deeply shaped by their designers and users. For this reason I think incorporating narratives from underrepresented regions into this development cycle is essential for building more inclusive futures (Nourian et al., 2024). Using Afrofuturism as an inspiration, I aim to infuse projects with perspectives that diverge from western norms and highlight alternative pathways, driven by various values, traditions and lived experiences.

My vision directly influences my project decisions, with an example being with my Final Bachelor Project where I both explored a new technology space but also how this technology could support community involvement and upcycling practices. This project aimed to transform a narrative of the role of a toy, as well as what is considered ‘waste’, to create new play value.

With the decline of physically available third spaces in many locations, I aim to work on projects that can help communities reconnect and grow. Internet spaces show how digital aspects can be used to foster community building, so I want to explore using digital aspects to bring people closer together. By combining these elements, I aim to design experiences that are not only entertaining but also socially impactful, creating avenues for connection.

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Projects

References/Credits

- Eshun, Ekow. (2022). In the black fantastic. 303.

- Silbert, J. (2022, August 17). Speaking With PROLETA RE ART’s Anonymous Clothing Designer. Highsnobiety. highsnobiety.com/p/proleta-re-art-clothing-designer-interview

- Martin, R. C., & Feathers, M. C. (2009). Clean code : a handbook of agile software craftsmanship. 431. oreilly.com/library/view/clean-code-a/9780136083238

- Altarriba Bertran, F., & Márquez Puig, J. (2024). What if we re-position joy at the heart of the sustainability transition? ACM International Conference Proceeding Series. doi.org/10.1145/3686169.3686196

- Nourian, L., Goldenberg, Y., Adamu, M., Cannanure, V. K., Holloway, C., Kumar, N., Reinecke, K., & Tigwell, G. W. (2024). Challenges and Considerations for Accessibility Research Across Cultures and Regions. ASSETS 2024 - Proceedings of the 26th International ACM SIGACCESS Conference on Computers and Accessibility. doi.org/10.1145/3663548.3688552

- Lachapelle, B. (2015, February). Just Skeu It - IDEO. ideo.com/journal/just-skeu-it

- Jennings, N. A. (2019). “It’s all about the brick”: Mobilizing adult fans of LEGO. Cultural Studies of LEGO: More Than Just Bricks, 221–243. doi.org/10.1007/978-3-030-32664-7_10

- All ASCII art used is from emojicombos.com

- The Allay 3D asset is from Sketchfab

- The Rumble Rally photo was taken by Lieke Vermullen.